Content Strategy for the Web. Kristina Halvorson

Content Strategy for the Web


Content.Strategy.for.the.Web.pdf
ISBN: 0321620062,9780321620064 | 135 pages | 4 Mb


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Content Strategy for the Web Kristina Halvorson
Publisher: New Riders Press




€� due to how consumers & buyers are changing. This quick post leads to a resource which gives 3 simple solutions that you can use right away. A content strategy is required to succeed. Struggling with your content strategy for the web? Too often the focus is on technology and not on what actually matters, content. David McGillivray and the Big Lottery Fund Scotland to develop the web platform and social media content strategy for the Celebrate funding programme for the Glasgow 2014 Commonwealth Games. Finding yourself wishing you'd read a book a few years earlier often indicates how useful it could be to your work, your life, your knowledge. While a lot of it is fresh, parts of it also feel a little like a greatest hits mashup of Mobile First and The Elements of Content Strategy, with a bit of Responsive Web Design thrown in. For planning, creation, & re-use of content: What content. Content strategyis a relatively new niche discipline in the digital space. Let's redraw the quad and give the strategic core the place it deserves. You've ignored the core of your web content strategy for too long. Content strategy for the web by Kristina Halvorson is a must read for anyone developing digital services of any kind. When & why; See Kristina Halvarson's book, Content Strategy for the Web. Contemporary websites offer more than just information about your company, contact information, and your product offerings.